If Only I Had a Job….PRSA Suburban Chicago to Host Career Workshop

If Only I Had a JobWhile attending past chapter meetings, many of you have probably listened to presentations with a smile, thinking about how great it will be when you can apply this new-found knowledge at your workplace. But with the economy being the way it is, it’s just as likely that some of you listened and thought “How useful this information would be, if only I had a job.”

In an effort to help those of us without a job find their way back to the office, PRSA Suburban Chicago will be hosting two events: a career workshop in October, and a job fair in March. The first of the events will feature presentations on all the job-hunting essentials, including networking, organizing one’s portfolio and how best to appeal to recruiters. Following three panels on these subjects with speakers of varying specializations, attendees will get the chance to interact with speakers directly as they present their resumes for review, take part in mock interviews and pitch their elevator speeches to a PR pro.

With their resumes polished and their padfolios full of diligent notes, attendees of the career fair will be fully equipped to take on the chapter’s next career-focused event: the March job fair. With invitations going out to employers as far north as Milwaukee and as far south as St. Louis, the job fair committee is looking to stuff the fair with enough recruiters and hiring managers to fill the ballroom of the Sheraton Suites.

The advantage of the job fair is that it will be exclusive to PR and marketing jobs; no sales, no customer service. For attendees, this means that there is potential for a job that matches their background and interests at every table in the room. For the benefit of the employers, attendees must also have a background in communications in order to attend.

However, the required background is the only restriction placed on job fair attendees. Anyone seeking a PR job, be it a current college student or an experienced professional, a member of PRSA or not, is able to attend both the fair and the earlier career workshop.

Both the workshop and the job fair will take place at the Sheraton Suites in Elk Grove where our monthly chapter meetings are held. The workshop will begin at 9 a.m. on Saturday, October 22 and will last until 3 p.m. An exact date for the March job fair is still being finalized.

Register now for the PRSA Suburban Chicago Career Workshop. Until then, happy job hunting!

When Wall Street Meets Main Street – Managing a National Crisis’ Local Impact Sept. 13th

Crises aren’t always the direct result of actions of your company or division. Sometimes you get caught up in others’ crises, and have to manage responses to situations beyond your ability to influence. The ongoing recession and crisis involving the financial services industry has had a ripple effect that impacted local banks’ relationship with their customers.

 Tom Kelly, head of regional media relations for Chase, the consumer and commercial banking businesses of JPMorgan Chase & Co., will provide insights into how Main Street managed the impact of the Wall Street crisis on Chase Banks’ community relations efforts.

Prior to the 2004 merger of JPMorgan Chase and Bank One Corporation, Kelly led corporate media relations at Bank One, then nation’s sixth-largest bank holding company.

Register now and join us September 13th at the Sheraton Suites-Elk Grove Village. Free parking is available.


  • 6:00-6:30 p.m. Registration and Networking
  • 6:30-8:30 p.m. Dinner/Program Follows

 Registration is:

PRSA members $30
Nonmembers     $40
Students               $25

August PR After Hours Meet Up – August 18th at Quigley’s Irish Pub in Naperville

Join PRSA Suburban Chicago for our August After Hours Social Thursday, August 18, 5: 30 pm – 9 pm at Quigley’s Irish Pub in Naperville and meet professional colleagues from the southern and western suburbs over dinner and drinks.

Quigley’s Irish Pub in Naperville is a bit of Old Ireland in the Chicago area. Hosted by PRSA Suburban Chicago, it’s a chance to relax and socialize with old and new friends and enjoy good conversation, good music and great food. We will be gathering in the pub’s Cigar Room, which is now smoke free.

The Quigley ‘s Irish Pub owners had the pub designed, built, and shipped over from Ireland. The wood is Iroko Teak and the custom glasswork was hand etched and colored. The antique fireplace and bookcases in the smoking room have been brought over from Dublin along with original Irish prints, which accent the walls. The screens that break up the bar into sections provide areas for groups to have their own space for conversation. The entire pub is intentionally broken up into small areas for the same reason. The two booths in the Victorian room are called “Snugs.” In Ireland, “Snugs” had doors and were the only place where woman were allowed to drink. Women are now welcomed in all areas of the pubs in Ireland, but the “Snugs” gained such popularity, that they remain in use till this day.

The pub resides in the historic Jefferson Hill building, which was built in 1845, three years before the potato famine began in Ireland. The original hand hewn beams and stone foundation can be seen in the cottage room. The cottage room is the former billiard room of Naperville Mayor Kendall, whose family lived in the house in the early 1900’s. You can also get a glimpse of the original back of the house if you look up behind the bar and through the glass ceiling.

Visit www.quigleysirishpub.com for more information.

PR After Hours Thursday, August 18, 5:30 pm – 9 pm
Quigley’s Irish Pub
43 E. Jefferson Street
Naperville, IL 60540
630.428.IRSH (630.428.4774)

Quigley's Irish Pub
Quigley’s Irish Pub is located in downtown Naperville, just east of Washington Street, one block north of E. Chicago Avenue. There is free parking in the municipal parking garage just across Jefferson Street.

PR After Hours Meetup – July 21, Tokio Pub Schaumburg

Join PRSA Suburban Chicago for our July After Hours Social July 21, 5: 30 pm – 9 pm at Tokio Pub in Schaumburg and meet professional colleagues from the northwestern suburbs over dinner and drinks.

Tokio Pub in Schaumburg is an exciting new restaurant in the Chicago area. Hosted by PRSA Suburban Chicago, it’s a chance to relax and socialize with old and new friends at Lettuce Entertain You’s newest concept, Izakaya-inspired Tokio Pub. Adjacent to Shaw’s Crab House in Schaumburg’s Streets of Woodfield, Tokio features a shareable, tapas-style dining menu injected with the flavors of Japan, Korea, Thailand and Latin America, with house favorites straight from the robata grill and Asian inspired tacos. Cocktails play a starring role including merlot-spiked, sake sangria and yuzu margaritas.

Visit Tokio Pub for more information.

PR After Hours
Thursday, July 21, 5:30 pm – 9 pm
Tokio Pub
1900 E. Higgins Road (Streets of Woodfield)
Schaumburg, IL 60173

PR After Hours Meet Up – Moon Wok Glenview

Join PRSA Suburban Chicago for our first summer after hours social June 23 at Moon Wok in Glenview and meet professional colleagues from the northern suburbs over dinner and drinks.

Moon Wok in Glenview is one of the best new restaurants in the Chicago area. Hosted by PRSA Suburban Chicago, it’s a chance to relax and socialize with old and new friends in the Chicago area public relations community. Moon Wok focuseson sustainable, eco-friendly, reusable, recyclable, fair trade, natural, energy efficient, organic, local, green, low-impact, fresh food.  Moon Wok uses only all natural ingredients in their freshly prepared dishes with a focus on using as much local, regional & organic foods as seasonally possible.

Visit www.moonwok.com for directions.

Moon Wok
5: 30 pm
1615 N. Milwaukee Ave


June 14, 2011 – Blogging and PR: How to Construct a 3D Authority Platform

Tuesday June 14, 2011 – Tuesday June 14, 2011

121 Northwest Point Boulevard

View MapMap and Directions | Register


Learn how to weave search, social and story together for digital, direct and dynamic results. Developed especially for marketing, advertising and PR professionals, Barbara’s presentation will show you how to combine the best of blogging and PR to raise visibility, advance authority and create a community conversation space.

Barbara Rozgonyi

Barbara Rozgonyi leads CoryWest Media, LLC, a strategic marketing consultancy for innovative companies and organizations. An experienced educator, Barbara develops social media marketing and PR instructional programs for colleges, associations, corporations, non-profits and online communities. As publisher of https://wiredPRworks.com, Barbara reports on ways to grow business, build brands, and connect communities. An author, Barbara contributed the LinkedIn chapter to the bestseller “*Success Secrets of the Social Media Marketing Superstars.”* Named one of the top 30 PR twitter experts to follow by ereleases.com, Barbara’s digital brand, @wiredprworks, is also an iPhone app.




  • 6:00-6:30 p.m. Registration and Networking
  • 6:30-8:30 p.m. Dinner/Program Follows

Free parking on site.

April Program: Under the Influence

Tuesday April 12, 2011 – Tuesday April 12, 2011

121 Northwest Point Boulevard

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Cision’s Heidi Sullivan, Vice President of Media Research, North America, and Valerie Lopez, Director of Media Research, will uncover the mysteries of practical social media applications, such as determining who your influencers are, and how to evaluate the effectiveness of your social media efforts. This seminar explores how to define who is truly influential in your industry in the social media universe and how you can locate and effectively target this new generation of influencers using free online tools or paid services like CisionPoint.

Cision Heidi Sullivan Heidi Sullivan
Vice President of Media Research, North America

Heidi Sullivan is the Vice President of Media Research, North America for Cision. She oversees all research of print, Internet and broadcast media. She joined Cision in 2004. Heidi was formerly an editorial manager for a firm that produced regional busines magazines, an account executive at a PR agency and an editor and media researcher for a major newswire service. She is a host of the popular Cision Social Media Webinar Series, a blogger for Cision Blog and frequently speaks at industry conferences and events on best practices in social media, public relations and the changing media landscape.

Cision Valerie Lopez Valerie Lopez
Director of Media Research, North America

Valerie Lopez is the Director of Media Research, North America for Cision. She has over ten years experience in Internet media research. She is also a regular host of the popular Cision Social Media Webinar series. Previously, Lopez served as the manager of internet  media and led the effort in compiling research data for over 10,000 influential blogs listed in Cision’s media database. Lopez holds bachelor’s degrees in journalism and gender studies from Indiana University.


  • 6:00-6:30 p.m. Registration and Networking
  • 6:30-8:30 p.m. Dinner/Program Follows

Register by April 1 and be entered in a drawing for a $50 Visa gift card.


APR: An Intro to Accreditation in Public Relations

Saturday February 26, 2011 – Saturday February 26, 2011

121 Northwest Pointe Boulevard

View MapMap and Directions | Register


The PRSA Suburban Chicago Chapter Presents: APR JumpStart Workshop

An Introduction to The Examination for Accreditation in Public Relations

Have you been thinking about taking the APR Examination? Not sure if you’re ready or experienced enough to start the process yet? Interested in learning more about the process and how becoming Accredited can help you achieve your professional goals? Then join us for a one-day workshop that will teach you how to prepare for the Accreditation Exam:

The cost is $70, and includes continental breakfast, a boxed lunch, and all program materials.

Directions: The hotel is located just off I-90/Northwest Tollway at the Arlington Heights Road Exit. If you are arriving by air, the nearest airport is O’Hare International (12 miles). Rooms are available for $109 per night plus tax. Reservations can be made at https://www.starwoodhotels.com/sheraton/search/hotel_detail.html?propertyID=91

For more information, contact Debra Bethard-Caplick, PRSA Suburban Chicago,  773-445-4353, dcaplick@ameritech.net, or visit our PRSA Accreditation Page.


January Program: Climbing the PR Ladder

Tuesday January 11, 2011 – Tuesday January 11, 2011

121 Northwest Point Blvd. Elk Grove Village, IL

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Whether you’re in transition, looking to move up the ranks in your present job, or trying to switch industries, there is no better time than the New Year to put your career in high gear!

This educational session will cover:

  • Job market outlook
  • Growing industries / sectors
  • Job skills in demand
  • Search strategies
  • The power of personal branding
  • Leveraging social networks for career advancement

Panel of Presenters:

Jeff Carrigan, Founder & CMO, Big Shoes Network, Inc.

Carrigan is the founder of Big Shoes Network, Inc. He is the principal investor in the firm and focuses on strategic partnerships and business development. Prior to BSN, Jeff held a number of marketing communications-oriented positions in the financial services, health care, life sciences and social service industries. Jeff received his M.A. in advertising and public relations from Marquette University, and a B.B.A in marketing from the University of Wisconsin – Milwaukee.

Sima Dahl, President, Parlay Communications

Dahl is a consultant, speaker and author and owner of Parlay Communications, Ltd.. She helps businesses and business owners raise their visibility and generate leads through smarter marketing, branding and social media, a process she calls Moving from Message to Mindshare™. Sima is the founder of MarketingJobWire.com and a regular contributor to MarketingPower.com, Marketing News Magazine and Social Media Marketing Magazine. She earned a BA in Communications from the University of Illinois at Champaign and an MBA with honors from DePaul University in Chicago.


  • 6:00 p.m. Registration/Networking
  • 6:30 p.m. Dinner/Program Follows


  • $25 PRSSA Students
  • $30 PRSA Members
  • $40 Non-Members


November Program: PR Measurement

Tuesday November 9, 2010

Sheraton Suites
121 Northwest Point Blvd.
Elk Grove Village, IL

View MapMap and Directions | Register


The New Barcelona Principles for PR Measurement:

What do they mean to my organization and how to adopt them?

Tuesday, November 9, 2010

Direct from the second European Summit on Measurement, Pauline Draper-Watts, of Chicago, will discuss our industry’s first step toward the establishment of global standards for public relations measurement. The Barcelona Measurement and evaluation are critical elements of the business case for Public Relations. This program will cover an in depth look at the 7 Barcelona Principles and how to adopt them within your companies and organizations.

The Barcelona Principles were developed at the second European Summit on Measurement July, 2010, the result of a successful collaboration between PRSA, the Institute for Public Relations, AMEC, the Global Alliance and the International Communications Consultancy.

Following the Measurement Summit, IPR made an announcement in relation to AVEs (“AVE” Is Not a Proxy for Measuring ROI of Public Relations), which has recently been the center of some media attention.


Pauline Draper-Watts, an independent consultant, is Chair of the IPR’s commission on measurement, and also served on the Measurement Task Force for “Documenting the Business Outcomes of Public Relations, part of the PRSA’s Business Case for Public Relations initiative.

  • 6:00 p.m. Registration/Networking
  • 6:30 p.m. Dinner/Program Follows


  • $25 PRSSA Students
  • $30 PRSA Members
  • $40 Non-Members