You’re Being Attacked on Twitter – Now What?

You wake up one morning to find that your company is trending on Twitter….and it’s not good. The attacks are coming fast and furious, and it seems like you’ve become the focus of every angry person on social media. Are you prepared for this? Find out!
Vivika Panagiotakakos, Medline Industries

The new administration has changed social media forever, and brought companies a new awareness of the dangers of social media attacks. It seems that weekly another company becomes the target of online attacks. This ’new normal’ has forced crisis management to go beyond traditional public relations.

Now companies must prepare themselves if and when an attack comes through on social media from a high-powered official. Learn from Medline Industries Vivika Panagiotakakos and Caroline Matis how to stay ahead of an attack and how to roll a social media crisis management plan into your established public relations crisis management plan.

Caroline Matis, Medline Industries

Learn how to determine your company’s vulnerabilities and what could be attacked, how to create a communication tree to inform key stakeholders in the company of what happened and prepare statements based on the level of an attack. If an attack comes over Twitter, learn how to respond over Twitter and be prepared to post about positive things going on in your company.




DOC Wine Bar Lombard
Tuesday, April 11, 2017
DOC Wine Bar
326 Yorktown Centre
Lombard, Illinois 60148

Networking 6 pm
Dinner & Program 6:30 pm

Happy Anniversary to PRSASCC!


25 is…

The atomic number of manganese
The number of players on an MLB team
The silver wedding anniversary
The number of cents in a quarter
The date of Christmas
The number of days it takes the sun to completely rotate
The 13th sequential odd number
World Pasta Day (in October)
The 89th & 90th digits of pi
The name of the national game of India
The sum of the first five odd numbers

And…the anniversary PRSA Suburban Chicago is celebrating this year!!!

PRSA Suburban Chicago Call for Nominations

Don’t be shy: take your career to the next level!

Do you have what it takes?  PRSA Suburban Chicago needs leaders who believe in the value of networking and professional development. If you believe in our profession and our chapter, want to strengthen your career and have ideas that can benefit others within the suburban Chicago PR community, you might be a great candidate for a leadership role with the Suburban Chicago chapter of PRSA.

The Suburban Chicago Chapter of PRSA is your premier resource for public relations networking and professional growth in the greater Chicagoland area. Our mission is to advance your career through providing professional development. If you share in that mission, then the time to join us is now.

Elections for the 2017 chapter board of directors are in January, and nominations are now open for the following positions:


Assembly Delegate
Ethics Chair

Membership Chair
Publicity Chair



PRSASCC Holiday Event with Annual Toy Drive

Join us November 15, to kick off the holiday season with our year ending holiday party and Toys for Tots collection drive.  We will be welcoming PRSA National Board of Directors member Sonja Popp-Stahly, of  Eli Lilly’s Global Employee Communications team as our keynote speaker.PRSA Sonja Popp-Stahly

We’ll hear from Sonja Popp-Stahly, APR, of the PRSA National Board of Directors, as she addresses the evolving role of the public relations professional and current state of our profession, including where public relations and PRSA has been headed in 2016 and beyond. Join us to learn more about the national perspective and the ongoing efforts of PRSA to elevate the profession and steer the association.

Sonja Popp-Stahly, APR, works in Global Communications at Eli Lilly and Company, a global pharmaceutical company headquartered in Indianapolis. She has more than 20 years of extensive corporate communications and public relations agency experience in New York City and Indianapolis, working in health care, consumer products, professional services, education and nonprofits. A PRSA Silver Anvil award recipient, Sonja currently serves on the PRSA National Board of Directors. She previously served on the PRSA Foundation Board of Trustees, the PRSA Health Academy Executive Committee, the PRSA Hoosier Chapter Board of Directors, and as PRSSA National Professional Adviser, among other leadership roles.

Toys for Tots Collection

Every year we invite attendees at our holiday party to bring toys to donate to Toys for Tots. Bring a toy and receive a coupon good for $5 any 2017 event. Bring 3 toys and we’ll give you a coupon worth $10 off a 2017 event! 

Tuesday, November 15, 2016
Sheraton Suites
121 Northwest Point Boulevard
Elk Grove Village, Illinois 60007

Spouses welcome at the Member Rate!

Networking 6 pm
Dinner & Program 6:30 pm

Click Here to Register!

Working in Total Chaos, Leaning In, Leaning On and Finding your Why!

Three years ago, a book called Lean In by Facebook’s Cheryl Sandberg became the hottest read in business publications. “Lean in” became synonymous with leadership, particularly for women – but what is it, exactly? Lisa Wagner has lived it in the worlds of politics and fundraising.

Join us Tuesday, October 11, for a compelling presentation on working in total chaos and leaning in, leaning on and finding your” why” with Lisa Wagner, as she will talk about her career in politics and how she thrived in total chaos – especially when a few of her clients blew up – and how she learned to lean in on others and found her “why” along the way. Register at…

She is the founder of Lisa Wagner and Company, a fundraising solutions, project and event management company that provides a wide range of services including board and staff retreats and training, research, networking instruction, individual philanthropic audits, grant writing, and overall strategic planning services. Her company spearheads complex fundraising programs and major events of all kinds, including but not limited to presidential events, capital campaign events, galas, book tours, rallies and sporting events.

DOC Wine Bar Lombard
Tuesday, October 11, 2016
326 Yorktown Centre
Lombard, Illinois 60148

Networking 6 pm
Dinner & Program 6:30 pm

October 11, 2016


The Next Level of Leadership – PRSA Suburban Chicago Chapter Elections

As a member of the PRSA Suburban Chicago Chapter, do you think it is time to expand your horizons and become more involved?

Are you interested in developing your leadership skills? What about taking your career to the next level? Building your management skills? If you feel you have what it takes to lead a team of professionals, you should consider running for a chapter leadership position for the coming year.

PRSA ElectionsWith a leadership role, there will be endless opportunities at your feet. You have the chance to develop your leadership skills as a chapter officer or committee chair. Don’t think you’re too young for a leadership role, because these positions help you develop your management skills, as more established members are looking to pass on the skills they have learned over a lifetime of professional practice.

If you’ve ever sat in a chapter meeting, thinking, “Wouldn’t it be great if we could……” now is your chance to seize this opportunity.  Available positions include:

  • President
  • President-elect
  • Treasurer
  • Secretary
  • Assembly delegate (a three-year term)
  • Director (a three-year term)
  • Ethics chair

Responsibilities for the secretary and the treasurer last for one year, whereas the Assembly delegate, director, president-elect positions extend for three. The president-elect automatically becomes the president, and then subsequently immediate past president/elections committee chair, at the end of the year. Due to unusual circumstances, we have slots for both president and president-elect available for next year.

The following chair positions are also available, but don’t require election to the position:

  • Membership chair
  • Public relations/social media chair
  • Programming chair
  • Student relations chair
  • Diversity chair
  • Advocacy chair
  • District Liaison chair
  • Accreditation chair
  • Awards chair
  • Young Professionals Liaison  chair

If you are interested in any of these positions, please contact Carl Alston, immediate past president and chair, elections committee,, by September 30, 2016. Ballots will be due November 30th  to Or you can vote electronically when ballots are emailed out this fall.

If you’d like to know more, but don’t want to commit just yet, join the chapter for an end-of-summer cookout, hosted by chapter president Debra Bethard-Caplick. All food and beverages will be provided. For more information, contact Debra at email

Let’s talk about “5 Simple Ways to Build Measurement and Analytics Competence”

in a special panel discussion June 14th

Confirmed Panelists include –

Pauline Draper-Watts

Pauline Draper-Watts

Pauline Draper-Watts has been with Edelman since early 2012 and leads the global measurement and analytics practice. Her expertise extends into examining the contribution of social media, publicity and PR to the overall health of a brand, linking media analysis to other research and integrating it with additional metrics. She provides strategic counsel to clients and colleagues alike.

One of the thought leaders in the industry, she has presented at conferences for PRSA, IABC, the Institute for Public Relations, (IPR), the International Association for Measurement and Evaluation of Communications (AMEC) and the Word of Mouth Marketing Association (WOMMA) in addition to speaking at client conferences, leading workshops and guest lecturing for academic institutions. She has been inducted into the PR News Measurement Hall of Fame.

Pauline is a past Chair for the IPR’s Commission on Public Relations Measurement & Evaluation which exists to develop and promote standards and methods for public relations research, measurement and analytics that contribute to ethical, strategic and effective public relations. In this role she worked with AMEC, the Global Alliance, the International Communications Consultancy Organization (ICCO) and the PRSA to craft the “Barcelona Declaration of Measurement Principles” and contributed to the 2015 update to 2.0. She is active with AMEC, serves on the PRSA Research Committee and judges various awards in addition to being published.

Prior to joining Edelman, Pauline has had a wealth of communications measurement and research experience. She co-founded Precis, one of the early media research and analysis companies. When this was acquired by Millward Brown, she moved from the UK to the US to establish the US division and develop greater insights by integrating news and social media with more traditional market research.


Rajul Jain, Ph.D.,
Dr. Jain, is an assistant professor of public relations at DePaul University in Chicago where she teaches courses in PR strategy, international public relations, and measurement and data analytics. She is also a senior manager of predictive analytics at Ketchum counseling clients on measurement and analytics solutions. She holds a Ph.D. in mass communications, an M.A. in international business, and an M.A. in mass communication from the University of Florida.


D.O.C. Wine Bar
326 Yorktown Shopping Center
Lombard, IL 60148

Networking starts at 6:00 pm, dinner at 6:30 pm
with the panel discussion program following.

Non-members are always welcome!


Let’s Get Social at Nando’s Peri-Peri in Naperville!

US-Nandos logoSummer is nearly here, so let’s put the “social” back in social! Ditch the phones and computers, kick back and get social with Chicago area PR people at Nando’s Peri-Peri May 26th in downtown Naperville!

Join us after work on Thursday, May 26th and celebrate the start of summer with a taste of South Africa’s famous peri-peri sauce at Nando’s Peri Peri in downtown Naperville. The fun runs from 6 pm – 8:30 pm. or later. Free parking is available in the municipal garage at 43 W. Van Buren garage, and in a decked lot just east of the restaurant on Jefferson.

Come out and bring a friend or colleague! We’ll be upstairs – just come out and ask for PRSA. No tickets, dinner is on your own, how much or how little you want.

Map to Nando’s: